Whoa...d

[raxacorricofallapatorius]

Perfume is made to be smelled and not seen, right? British design team Boudicca challenges that assertion with Wode, fragrance that comes in a spray paint-like container and goes on cobalt blue but then fully disappears in a few moments. It's a startling effect. The scent itself has notes of juniper berry, hemlock, tonka bean and tuberose absolute and is also available in a version without the color change. It sells for £65 in "paint" form and is only available in the UK currently.

For more information on how the scent came to be, check out the JC Report interview with Boudicca's Zowie Broach.